making journals the eco-friendly way

making journals the eco-friendly way

yesterday on Twitter I’ve shared my about page (here) as a little intro for those people who started following my feed recently. After doing that and thinking for the past few days of ways to introduce my work to people who don’t know it or know it only from my pics, I’ve decided to write a little series of posts over here about how I make the things I sell, the eco-friendly way. Mind you, they’re not going to be tutorials (I’m really bad at those!) but a bunch of info and pics about what I make and especially why I make them that way.

For those of you who already know my ethics, you know I make everything myself in my studio surrounded by lots of plants and leaves and seeds collections and tea. Every single item you can find in my little shop is made using the best materials I can find in terms of taking care of the environment. This concept is the core value not only of my work, but of my life.

Last years during the holidays my best-selling items (on top of the calendar) were my notebooks and journals. They were made with recycled paper and water based inks, simple and easy to recycle. This year there are a few improvements. I was able to find an amazing paper to use for all the covers: it’s Favini paper Crush (Crush is FSC certified, GMO free, contains 30% post-consumer recycled waste, in this case corn, and is produced with 100% green energy). I’m really happy about his new paper not just because it’s more environmentally friendly, but also because of its texture and the way it feels. I’ve also replaced the inside pages with not bleached recycled paper, another better option for the environment. All my stab bound journals (pocket and landscape) are stitched using Italian linen thread and the ink I use for printing is (as always) a water based one.

eco friendly journals


















To make each stab bound journal it takes me a little less than half-hour, it’s a relatively long process for something like that, but that’s because I cut all paper to measure my self, print the cover and assemble it and stitch it. As part of a small series each Japanese journal is numbered on the back, to give it the unique label that I think is due to it because of the long process of making it.

Why do I do it this way? Why do I pay more money for my supplies and make journals myself instead of have them produced by a company? First, I love making them. Even if it’s a long process and my overhead on them is not very big, I really enjoy making them from scratch. I love having the finished product in my hands, knowing that I made it. Second, a while ago I’ve decided to make everything myself, mine is a handmade business after all and I don’t like outsourcing. I know it works better that way for many brilliant makers, but it’s not for me. Third, in this way each piece is unique (a bit like the print on the cover) because I don’t mass produce them. In this way my impact on the environment is smaller.

pocket journal

Thank you for reading this, hopefully it wasn’t too boring! Hopefully I were able to explain a few things about what I make and why I make them this way.





  1. Beautiful Mirta! Love the story.. not boring at all! Keep at it :)
    Talk soon,

    • thank you so much for the encouragement Cindy! x

  2. Lovely post. Great to know that you put so much care and consideration into everything that you make…

    • thank you so much Joanna xx

  3. I found this really interesting Mirta :)


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